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B2B Marketing Operations Services

Marketing Operations is complicated.

Marketers must prove ROI while staying compliant with regulations like GDPR, but managing MarTech systems can quickly drain resources, causing delays and nonstop firefighting. Frequent staff turnover only adds to the chaos, leaving key processes undocumented and creating gaps in support.

Help is on the horizon!

Some of our happy customers

Areas of Expertise

Marketo / SFDC Suite

 Integrations + Process Improvement

Whether you're navigating the complexities of a legacy system or integrating data post-acquisition, I'm here to guide you through every step of your Marketo/Salesforce integration and daily processes. 

1:1 Marketing Ops Consulting

With a deep specialization in B2B Marketing Operations, backed by years of hands-on experience and a track record of numerous successful projects, I can help your marketing operations team (or team of 1) succeed.  

LinkedIn Strategy

B2B + Personal Branding

I'm here to guide you through the LinkedIn landscape, and create a customized growth strategy to enhance your company's online presence and/or your own personal brand.

💻  Recent Blog Posts:

About Michelle King

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B2B Marketing Operations Director

  • Managing through change (people, systems, and processes)
  • Marketing Automation
  • Simplifying complex MarTech stacks and building scalable solutions
  • Marketing Performance Metrics
  • Crafting targeted Account Based Marketing (ABM) strategies

Social Media Strategist

  • Developing Social Media Strategies for B2B brands
  • Executive personal branding
  • Paid Social (LinkedIn and Instagram)

Skilled in the following software 

Services

Check out our service offerings

Our story

Marketing Strategy Development

Our team of experts will work closely with you to develop a comprehensive marketing strategy that aligns with your business goals. We will conduct a thorough analysis of your target market, competitors, and industry trends to identify the most effective marketing channels and tactics. Whether you need help with positioning, messaging, or campaign planning, we have the knowledge and experience to guide you towards success. With our strategic guidance, you can expect to see improved brand awareness, increased customer engagement, and higher conversion rates.

Marketing Analytics and Reporting

Understanding the performance of your marketing efforts is crucial for making informed business decisions. Our team will help you set up advanced analytics systems to track and measure the success of your marketing campaigns. We will provide you with detailed reports and analysis, highlighting key metrics and insights that will help you optimize your marketing strategy. From website traffic and lead generation to customer acquisition costs and ROI, we will ensure that you have the data you need to make data-driven decisions and drive continuous improvement.

Digital Advertising and Lead Generation

In today's digital age, effective online advertising and lead generation are essential for business growth. Our team will design and execute targeted digital advertising campaigns across various channels, including search engines, social media platforms, and display networks. We will optimize your campaigns to maximize ROI and generate high-quality leads for your business. Through strategic audience targeting, compelling ad creatives, and ongoing optimization, we will help you reach your target audience, increase brand visibility, and drive conversions. With our expertise in digital advertising and lead generation, you can expect to see a significant increase in qualified leads and revenue.

Plans and Pricing

Affordable Pricing Options

Starter

$50/month

Some key features
  • User-friendly Interface
  • Basic Features
  • 24/7 Customer Support

Professional

$200/month

Some key features
  • Customizable Solutions
  • Advanced Features
  • Dedicated Account Manager

Enterprise

$600/month

Some key features
  • Priority Support
  • Premium Features
  • Scalable Solutions

Let's Work Together! 

If you need expert help with B2B marketing operations or want to build your professional online brand, contact me today.

Testimonials

See what people are saying

“I have been using Michelle King's services for my B2B marketing operations and digital growth strategy and I am extremely satisfied. She has helped me streamline my marketing efforts and develop effective strategies to drive growth. Highly recommended!”
Ervin Howell, VP Product, Deckow-Crist

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